Customer Support SaaS
Growing SaaS Provider
Shared inbox, ticketing and an AI assistant that deflects routine queries.
Services delivered
- Website Development
- SEO
- AI Development
Project summary
The platform at a glance
A customer support SaaS for a growing provider combining a shared inbox, ticketing and an AI assistant that deflects repetitive queries with human handoff — cutting ticket volume and response times while lifting customer satisfaction.
The challenge
The problems we set out to solve
- 01
Support volume outgrew the team faster than it could hire
- 02
Repetitive questions consumed agents' time daily
- 03
Customers waited too long for first responses
- 04
Knowledge was scattered and hard for agents to reuse
- 05
An AI assistant had to stay accurate and on-brand
What we did · Marketing
An SEO-first growth engine
We ran an SEO-first growth programme: rebuilding technical foundations for Core Web Vitals, mapping high-intent saas keywords to dedicated landing pages, and shipping a content engine that compounds month over month. Targeted Google Ads filled the pipeline while organic rankings matured.
- SEO
- Technical SEO
- Content Strategy
- Google Ads
What we did · Development
Designed, engineered and shipped
We designed and engineered the ai / saas end to end — a fast, accessible front end, a secure and scalable backend, and the admin tooling teams actually use — purpose-built for real saas workloads.
- Website Design
- Website Development
- Admin Dashboard
- API Development
- Cloud Infrastructure
- Shared inbox and ticketing with SLAs
- RAG-based AI assistant with human handoff
- Knowledge base and macros
- CSAT, volume and deflection analytics
Technology stack
Built on a modern, scalable stack
Proven, production-grade technologies chosen to fit the problem — fast to build on and easy to scale.
Frontend
- Next.js
Backend
- Node.js
- Python
Cloud
- AWS
Database
- PostgreSQL
- Redis
AI
- OpenAI
- LangChain
Outcomes
Measurable results that compounded
A 12-month view of organic growth, alongside the headline business wins the platform delivered.
Organic traffic
72,000/ month
- +332%organic traffic increase
- +218%trial sign-ups
- 4.1xconversion improvement
- 45%tickets deflected
- +18%CSAT improvement
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