Retail ERP Platform
National Retail Chain
Unified inventory, purchasing, finance and sales across every store.
Services delivered
Project summary
The platform at a glance
A retail ERP platform for a national chain unifying inventory, purchasing, finance and store operations on one system — replacing disconnected tools with a single source of truth that powers smarter buying and reporting.
The challenge
The problems we set out to solve
Stores, finance and purchasing ran on disconnected systems
Inventory data was outdated, driving stock-outs and markdowns
Consolidated reporting across stores took days to assemble
Purchasing decisions lacked reliable demand signals
Onboarding new stores meant stitching together manual processes
What we did · Marketing
An SEO-first growth engine
We ran an SEO-first growth programme: rebuilding technical foundations for Core Web Vitals, mapping high-intent retail keywords to dedicated landing pages, and shipping a content engine that compounds month over month. Targeted Google Ads filled the pipeline while organic rankings matured.
What we did · Development
Designed, engineered and shipped
We designed and engineered the custom software platform end to end — a fast, accessible front end, a secure and scalable backend, and the admin tooling teams actually use — purpose-built for real retail workloads.
- Centralized inventory and purchasing across stores
- Integrated finance, GST and reporting
- Demand-driven replenishment suggestions
- Role-based store and head-office dashboards
Built on a modern, scalable stack
Proven, production-grade technologies chosen to fit the problem — fast to build on and easy to scale.
Frontend
Backend
Cloud
Database
Measurable results that compounded
A 12-month view of organic growth, alongside the headline business wins the platform delivered.
Organic traffic
60,000/ month
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