Real Estate CRM
Property Brokerage
Lead capture, nurturing and deal tracking purpose-built for brokers.
Services delivered
Project summary
The platform at a glance
A real estate CRM for a brokerage that captures leads from every channel, automates follow-ups and tracks deals through to close — giving agents a single workspace and managers full visibility of the sales pipeline.
The challenge
The problems we set out to solve
Leads from portals, ads and walk-ins were scattered and lost
Follow-ups depended on memory, so hot leads went cold
Managers had no real-time view of the sales pipeline
Agents juggled spreadsheets, chats and notebooks
Reporting on conversion and source ROI was impossible
What we did · Marketing
An SEO-first growth engine
We ran an SEO-first growth programme: rebuilding technical foundations for Core Web Vitals, mapping high-intent real estate keywords to dedicated landing pages, and shipping a content engine that compounds month over month. Targeted Google Ads filled the pipeline while organic rankings matured.
What we did · Development
Designed, engineered and shipped
We designed and engineered the saas platform end to end — a fast, accessible front end, a secure and scalable backend, and the admin tooling teams actually use — purpose-built for real real estate workloads.
- Omni-channel lead capture and de-duplication
- Automated follow-up sequences and reminders
- Visual deal pipeline with stages and tasks
- Source ROI and agent performance reporting
Built on a modern, scalable stack
Proven, production-grade technologies chosen to fit the problem — fast to build on and easy to scale.
Frontend
Backend
Cloud
Database
Measurable results that compounded
A 12-month view of organic growth, alongside the headline business wins the platform delivered.
Organic traffic
61,000/ month
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